How HVAC Contractors Can Get More Local Customers Using Google My Business

For HVAC contractors, getting found by local customers is key to growing your business. One of the best tools to help with this is Google My Business (GMB) — a free platform that puts your company front and center when people search for HVAC services nearby. Here’s how to make the most of it:

• Claim and Complete Your Google My Business Listing
  Make sure you’ve claimed your GMB profile and filled out all the details — business name, address, phone number, hours, and service areas. The more complete your profile, the better Google can match you to local searchers.

• Add Photos and Updates Regularly
  Upload photos of your team, trucks, and completed HVAC projects. Post updates about seasonal maintenance offers or emergency repair services to keep your listing fresh and engaging.

• Encourage Customers to Leave Reviews
  Positive reviews boost your credibility and improve your local ranking. Ask satisfied clients to leave honest reviews on your GMB page and respond professionally to all feedback.

• Use Keywords in Your Business Description
  Include keywords like “HVAC repair,” “air conditioning installation,” and your local area to help Google understand your services and improve your search visibility.

• Link to Your Professional Website
  A well-designed website helps convert visitors into customers. If you don’t have one yet, check out Mighty Sites— you can get a professional HVAC website for only $9 a month, complete with contact forms and service pages to showcase what you offer.

By optimizing your Google My Business profile and linking it to a professional website, you’ll increase your chances of attracting more local customers searching for HVAC services. Start today and watch your local leads grow!